When I tell a friend about this young site, they’re usually surprised. Who has a blog these days? But they can also see the appeal. Mainstream social media did not deliver the goods in the long run, and while most people still use it in some form, they do so with some begrudgement, perhaps knowing the arrangement between them and the platform is not what they’d choose in an ideal world.

I did the social media thing too, of course. As a teen I had MySpace and think I may even have done some cringy teen blogging on there (cringy teen blogging definitely happened, question is where). Then from MySpace to Facebook, which I quit in 2016. I’d wanted to for a while; I was outraged by the Snowden revelations, and also I don’t think I liked the way it encouraged being “Friends” with… well, everyone you knew, once knew, know someone they know, once met while drunk, … I think it was reading Deep Work that finally got me to quit.

After quitting Facebook — and Twitter a bit later during the fierce polarisation that occurred after the Brexit vote — I was happy without social media for a while, but I still wanted some kind of online presence. I tried a short-lived blog about my mathematical studies (thetangent.space, which is a great domain name for a maths blog… maybe I should move back there with this blog…).

At some point I heard about the IndieWeb and liked what I was reading as a real alternative to social media. I didn’t feel I had the time to learn the technical know-how to create a blog that implemented some of the IndieWeb protocols, and it was only when I learned about micro.blog (an indieweb friendly plug-and-play blogging platform) that I finally took the plunge and started this blog, which is my most successful — in terms of longevity and volume of posts — blogging attempt.

So back to the title: why blog? For me, having a personal website or blog is about having “my space” without a MySpace. The stuff I put out on here is for me and anyone else who is interested, not for an algorithm that sees my posts as raw-material (“content”) to weave into timelines to keep that ad-revenue flowing.

In fact, this space is self-consciously in opposition to the attention economy. I’m not trying to gain revenue, create a brand, or display any ads. I collect no analytics. The closest thing I have to self-promotion is linking to the crosswords I construct on MyCrossword. This is the kind of web I want — people connecting as people, not in service of brands and algorithms.

It’s also to push me to be a better writer, and with that a better thinker. A lot of what I post is trivial, and doesn’t represent growth in my writing. But that’s okay. In fact, it’s great. I’ve always shied away from writing publicly because it’s scary. People will judge me and my writing. But the trivial posts remind me not to take it too seriously. I’m just having fun putting things that interest me out into the world; it’s not that important.

Sure, having a blog takes a little more effort and know-how than having an Instagram. But well, I’m a Linux user. I can deal with a few rough edges and friction in pursuit of digital autonomy, and platforms like bearblog, pika, scribbles and micro.blog make it pretty straightforward whatever your level of technical ability. Get a blog, start posting, and be part of the web you want to see.